Privacy Policy

Privacy Policy

Last Updated: April 11, 2026

Complete Family Protection ("we," "us," "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, submit a form, or interact with our marketing materials.

Information We Collect

We may collect personal information when you visit our website, fill out a form, subscribe to communications, or interact with our ads. This information may include:

Name, address, email address, phone number

Age, date of birth, zip code

Veteran status, military branch, years of service

Medicare enrollment status (Parts A and B)

Current insurance coverage details (carrier, plan type, premium amount)

Health-related information provided voluntarily on application forms (such as tobacco use, height, weight, or medical history)

Spouse or dependent information if voluntarily provided

Internet activity information, including IP address, browser type, pages visited, and referring URL

How We Use Your Information

We use the information we collect to:

Respond to your inquiries and requests for insurance information

Provide insurance quotes, plan comparisons, and policy services

Schedule and conduct appointments with licensed agents

Communicate with you about your policy or application status

Send marketing communications you have consented to receive

Improve our website, services, and customer experience

Comply with legal and regulatory obligations

Detect, prevent, and address fraud or misuse

How We Share Your Information

We do not sell your personal information for monetary consideration.

We may share your information with:

Licensed insurance agents and carriers in order to provide you with quotes, plan options, and enrollment services

Service providers who assist us in operating our website, processing data, or conducting our business, provided they agree to keep your information confidential

Analytics and advertising partners who help us deliver and measure our marketing (you may opt out of this type of sharing as described below)

Legal or regulatory authorities when required by law or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others

We do not share your personal information with other marketing companies for their independent use.

Cookies and Tracking

We use cookies and similar tracking technologies to enhance your experience, gather usage information, and track visits to our website. You can control cookie preferences through your browser settings. Disabling cookies may affect certain features of the website.

We may use third-party analytics tools (such as Google Analytics and Meta Pixel) to understand how visitors interact with our website and ads. These tools may collect information about your browsing behavior across websites.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. If you request deletion of your information, we will process your request in accordance with applicable law.

Data Security

We implement commercially reasonable security measures to protect your personal information, including SSL encryption, password-protected databases, and access controls. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

We do not store Social Security numbers, credit card numbers, or banking information on our servers after a transaction is complete.

SMS and Text Messaging

If you provide your phone number and consent to receive text messages, the following applies:

You may receive text messages related to your inquiry, appointment reminders, policy information, or marketing communications.

Message frequency varies. Message and data rates may apply.

You may opt out at any time by replying STOP to any message.

For help, reply HELP or contact us at (866) 615-7250.

Your phone number will not be shared with third parties for their marketing purposes.

Children's Privacy

Our website, products, and services are directed to individuals who are at least 18 years old. We do not knowingly collect personal information from anyone under 18. If we become aware that we have collected information from a minor, we will take steps to delete it promptly.

CAN-SPAM Compliance

We comply with the CAN-SPAM Act of 2003. All marketing emails include a clear identification of the sender, a valid physical address, and a working unsubscribe mechanism. Unsubscribe requests are processed within 10 business days.

Notice to California Residents

If you live in California, state law (the California Consumer Privacy Act and California Privacy Rights Act) gives you specific rights regarding your personal information.

Categories of information we collect:

Identifiers (name, address, phone number, email)

Protected classification information (age, veteran status)

Commercial information (policy type, premium, carrier)

Internet activity information (browsing history, interactions with our website and ads)

How we use this information:

To respond to your requests, provide insurance quotes and policy services, conduct marketing and analytics, comply with legal obligations, and protect against fraud or misuse.

Selling or sharing information:

We do not sell your personal information for money. We may share limited information with advertising and analytics partners to deliver and measure our marketing. You can request that we stop this type of sharing.

Your California privacy rights:

You may request to know what personal information we have collected and how we use it

You may request a copy of specific pieces of personal information we collected about you

You may request deletion of your personal information

You may request correction of inaccurate personal information

You may opt out of the sale or sharing of personal information for cross-context advertising

You may request limits on the use and disclosure of sensitive personal information

You will not be discriminated against for exercising any of these rights

How to exercise your rights:

You or your authorized agent can submit a privacy request by calling (866) 615-7250 or by emailing [email protected]. We will verify your identity before fulfilling your request as required by law.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Changes apply only to information collected after the effective date of the revision.

Contact Us

Complete Family Protection 3300 N Ashton Blvd STE 340 Lehi, UT 84043 Phone: (866) 615-7250 Email: [email protected]